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InsideSales’ Playbooks won the award for best Artificial Intelligence (AI) application in the Sales and Marketing category at the AIconics gala. The distinction was awarded on September 27 by a panel of independent judges at the AIconics conference in San Francisco.

Playbooks, Best Application of AI for Sales and Marketing

The AIconics awards celebrate excellence and innovation in the AI community, promoting applications that have the potential to overhaul the way we do business. Over 300 companies compete in ten categories in this prestigious award.

Playbooks came out as the winning AI solution for the Sales and Marketing category, besting other contenders like Sapient Razorfish, Kvantum, BD2I and Weave.

“Using AI sales technologies like our Predictive Playbooks enables sales organizations to quickly close more and bigger deals,” said Dave Elkington, CEO and founder of InsideSales.com.

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“That’s because it gives sales reps meaningful suggestions on the best prospects and actions they should take to close the deal. We’re thrilled to have been recognized as an industry leader making significant strides in helping sales organizations worldwide accelerate their sales cycles and increase revenue overall,” said Dave, according to a company press release.

About Playbooks and AI-powered Sales

The AI-powered Playbooks software allows high performance sales teams to increase their contact rates, close rates and revenue by offering predictive insights at each stage of the funnel. AI-recommended leads have a higher likelyhood to respond to messages or close a deal. This way, sales reps can focus on the most productive sales activities.

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With the Playbooks sales acceleration software, sales reps can:

  • Use strategic contact strategies that guide and remind reps when to follow up with leads and opportunities
  • Build custom plays for each team and each stage of the sales funnel and keep your deals on track
  • Engage with prospects at the right time and with the right medium
  • Stay in touch with up-to-date contact information

The InsideSales.com platform offers a system of growth meant for high-performance sales teams.

Sales organizations using InsideSales see up to 30% increase in their results in as little as 90 days.